Rolex’s commitment to excellence begins at the source. Jealously-guarded formulas ensure exceptional durability, polishability – and an extraordinary sheen that lasts for generations. Rolex exclusively uses 18 ct gold, a princely alloy composed of 750‰ (thousandths) of pure gold, plus exactly the right mixture of elements including silver and copper necessary to produce the different types of 18 ct gold: yellow, white and Everose, Rolex's exclusive pink gold alloy. Gold Rolex watches possess a truly captivating radiance, born of years of experience in perfecting the use of this most precious of metals. ![]() Day-Date 36 Oyster, 36 mm, white gold and diamonds
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